Madewell opened it’s doors at San Jose’s favorite hot spot, Santana Row on Tuesday, April 23, 2013. I had the privilege of being able to view the store before it opened its doors to the customers waiting patiently in line.
The words that came to mind when I entered the store were fresh, effortless and bright. I personally loved the selection of Chambray pieces along with the denim department of the store. Looks like there is definitely something for everyone. The staff was super friendly and were working hard to prepare the store leading up to the opening within minutes. They handed out gift cards to the first 25 guests with one lucky person that received a $200+ card. With refreshments and cookies awaiting the customers upon arrival, the experience couldn’t have been more perfect for the first couple of hours.
Madewell at Santana Row is a perfect one stop shop for fashion and accessories. Here’s what you’ll expect when you pay a visit to the store.